The Titleist Golf Ball Experience

Have you ever wanted to see how the #1 ball in golf is made? Now you can join us for a behind-the-scenes tour of Titleist Ball Plant 3, the home of Pro V1 and Pro V1x, and visit the centre of groundbreaking golf ball technology.

Ball Pant 3 is located in New Bedford, Massachusetts, U.S.A. Our team works every day to make the best performing, most consistent golf balls in the game even better. Let us show you what it takes.

Tours Are Available Exclusively to Members of Team Titleist.
Sign Up for a Tour


From the moment you step through the doors of Ball Plant 3, you’ll be immersed into the world of Titleist and treated to a personalised tour where you’ll see the exacting process and attention to detail that goes into making a Titleist golf ball from start to finish.

Schedule Your Tour

Ball Plant 3 tours are available to Team Titleist members only. Each visitor must be registered individually. If you are already a member, click below to sign in and schedule a tour. If you're not a member, click the register button below to create an account and then schedule your tour. You will need to make your own way to New Bedford, Massachusetts, U.S.A.

Sign In Register for Team Titleist


  • You must be a Team Titleist member (ages 13 and older) to register for the Titleist Golf Ball Experience through
  • Tour reservations are available on a first-come, first-served basis and must be booked a minimum of 24 hours in advance.
  • Posted tours are limited to 6 visitors and each visitor must be registered individually. To inquire about groups larger than 6, or bringing visitors ages 8-12, please call 001 833 868 7273.
  • Each visitor 18 and older must present a valid form of identification. Visitors under 18 must be accompanied by an adult.
  • Mobile phones, cameras, recording devices and personal items (i.e., large purses, backpacks) are not permitted on the tour. For your convenience, mini lockers are available for storage of mobile phones during the tour. 
  • All tours are conducted in English and last approximately 90 minutes.

  • Tours are handicap and wheelchair accessible. Service animals are not allowed on the manufacturing floor.
  • If you or anyone in your party needs special accommodations, please contact us at or 001 833 868 7273.
  • Tours are subject to postponement or cancellation due to unforeseen interruptions in production schedules or weather. If a schedule change occurs, we will make every attempt to notify those with tour reservations as soon as possible. Acushnet Company is not liable for personal costs incurred due to a tour being postponed or canceled.
  • Acushnet Company reserves the right, at its sole discretion, to deny access or remove any individual from a tour for any reason and at any time.
  • No open-toed shoes or sandals are allowed on tours.
  • All Titleist sites are smoke-free. Use of any types of tobacco on Titleist sites is prohibited.
  • You will be required to make you own way to New Bedford, Massachusetts, U.S.A. Titleist will not provide any flights/transportation from the UK.

Titleist Ball Plant 3 is located in the New Bedford Business Park, at:

215 Duchaine Blvd.,
New Bedford, MA 02745
001 833 868 7273

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The Titleist Story

A reputation for quality does not just happen, it is achieved through years of demanding the highest standards and traditions of product and process quality. At Titleist, it all began one Sunday in 1930 with a vision - and an x-ray...

Explore the Titleist Story