The #1 Ball at the 2017 AT&T Pebble Beach Pro-Am

The West Coast Swing continues this week as PGA Tour heads to the Monterey Peninsula for the 2017 AT&T Pebble Beach National Pro-Am. This event is known for its light-hearted atmosphere, dramatic seaside courses and unique format, with Tour players, CEOs and celebrities from the sports and entertainment world teaming up to compete for Pro-Am title. 

 And once again at the AT&T Pebble Beach Pro-Am, Titleist is the golf ball of choice. A total of 108 players are trusting a Titleist Pro V1 or Pro V1x golf ball for their success, more than six times the nearest competitor with 16 and more than all competitors combined.

Of these 108 Titleist golf ball players, nearly half have already made the switch to the new 2017 Pro V1 and Pro V1x models, which were introduced to the public two weeks ago (learn more here). A total of 17 players are relying on the New 2017 Pro V1 this week at Pebble Beach and 30 are trusting their games to the New 2017 Pro V1x.

Titleist is also the top choice in the hybrid (30) and irons (44) categories. Vokey Design Wedges topped the approach, sand and lob wedge (198) category and Scotty Cameron putters were the top choice in the putter (70) category.

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FAST FACTS:

  • Prominent amateur golfers Jack Neville and Douglas Grant designed Pebble Beach Golf links, which opened in 1919. Changes to the layout over the years have included the conversion of the 18th hole to a par-5 and the creation of a new hole at No. 5 in 1998.

  • The AT&T Pebble Beach Pro-Am uses three iconic courses, Pebble Beach Golf Links (Par 72 / 6,828-yards), Monterrey Peninsula Country Club (Par 72 / 6,873 yards) and Spyglass Hill Golf Club (Par 72 / 6,960 yards).
  • Pebble Beach Golf Links has hosted one PGA Championship and five U.S. Opens, with a sixth Open scheduled for 2019.
  • The defending champion this week is Titleist golf ball loyalist Vaughn Taylor (Pro V1), who was the first alternate at the 2016 event and hadn’t won a PGA Tour title since 2005. Taylor overcame a six-shot deficit on Sunday, firing a 7-under-par 65 that included four birdies in a row as he came down the closing stretch. The win marked Vaughn’s third career PGA Tour victory.

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PEBBLE BEACH SOCIAL BUZZ

Let's take a look at what's trending on social media as the 2017 AT&T Pebble Beach Pro-Am gets underway. 

Hear more from our defending champion on Golf Channel's Inside the PGA Tour. 

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Team Titleist caught up with Titleist Brand Ambassador Jimmy Walker (Pro V1x), the 2014 AT&T Pebble Beach champion, as he got acclimated to the soggy greens on Tuesday. 

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Jimmy posted his own photo of the rainy peninsula. Since 2008, the 2016 PGA Championship winner is 57-under-par at the AT&T. 

View this post on Instagram

You know the location. @attproam

A post shared by Jimmy Walker (@jimmywalkerpga) on

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We briefly escaped the weather inside the Titleist Tour Van, where we got our first look at some new Industrial head covers form Scotty Cameron. 

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Titleist Brand Ambassador Jordan Spieth (Pro V1x) is currently tied for 4th, just a shot behind the leaders.  

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A poll question from Titleist Brand Ambassador Zac Blair (Pro V1). How would you vote?

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Titleist Brand Ambassador Scotty Piercy's (Pro V1) succinct response when a fan asked for his key to success this week. 

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After completing his opening round at last year’s AT&T Pebble Beach Pro-Am, Titleist Brand Ambassador Mark Hubbard (Pro V1) proposed to his girlfriend, Meghan McCurley, on the 18th hole. She said yes! 

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This weekend, be sure sure to keep an eye on Titleist golf ball loyalist Nick Watney (Pro V1x). The former Fresno State Bulldog is currently tied for 4th. Over the past ten years, Watney is tied for the second most rounds in the 60s at the AT&T with 15.

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For more inside the ropes perspective from the AT&T Pebble Beach Pro-Am, make sure to follow us on all of our Titleist platforms (@Titleist on Facebook, Instagram and Twitter).

Good luck to all of #TeamTitleist this week in Monterey!